Research Topic

A new survey reveals just how popular artificial intelligence tools are expected to be with younger consumers this holiday season.

Brand loyalty is in decline as consumers are paying more attention to the opinions of their fellow shoppers.

Americans' perceptions of food and financial insecurity is at the highest rate since August 2023.

Tariffs on imported goods are having an impact on how consumers plan to shop this holiday season – with many planning to spend less and rely on sales events for the best deals.

Secondhand shopping has become commonplace for Americans as inflation and tariffs have increased the price of goods and the stigma around it has faded.

Website performance – independent of brand size – is a key driver of e-commerce success.

The vast majority of consumers are looking for ways to reduce holiday spending this year.

Artificial intelligence is increasingly becoming accepted by consumers as a mainstream shopping technology.