Budgets/Spending/Market Size

Half of all American households might have an Amazon Prime membership by the end of this year.

Cowen and Company analyst John Blackledge estimates that approximately 44% of U.S. households are Prime members, and that  penetration could accelerate to 50% by the end of the year, according to a report by CNBC.   

Prime has maintained healthy growth largely due to [its] increasing value proposition," Blackledge said. 

Dollar stores and off-price chains account for half of the spots on a list of 10 retailers adding the most new store square footage, according to commercial real estate and analytics firm CoStar.       Walmart tops the list, followed by Dollar General and Forever 21, according to a report by the Chicago Tribune.     Click here to read more.

E-commerce may lose some appeal among shoppers this holiday season.   While some industry analysts are predicting more than 15% increases in e-commerce growth during the 2016 shopping season, NetElixir’s “2016 Holiday Outlook” report predicts that e-commerce growth may only hit 11%. This conservative gain is being blamed on earlier-than-usual promotions and purchasing of holiday gifts; retailers’ use of online marketplaces rather than exclusively selling directly on their sites, and the uncertain political environment.

It’s no trick: Halloween spending is at an all-time high.   As Americans continue to splurge on their favorite candy and costumes in preparation for the upcoming Halloween season, the National Retail Federation’s annual survey reported that spending is expected to reach $8.4 billion — the highest level in the study’s history.  

The nation’s improving job market has a down side for the retail industry, particularly as the crucial holiday season arrives.   With the U.S. employment rate declining and minimum wages rising, it’s getting more challenging and more expensive for retailers to attract the best workers, reported CNBC.  

Retail sales fell more than expected in August after a strong June and a relatively flat July.   The National Retail Federation said that retail sales, excluding automobiles, gasoline stations and restaurants, were down 0.3% over July. On a year-over-year basis, however, NRF calculates that retail sales increased 4.1%.    The slowdown in August was broad-based and, notably, there was a drop-off in non-store sales, NRF noted. Clothing sales increased 0.7% in August, driven by back-to-school shopping.

Uncertainty among the upcoming presidential election is not dampening holiday sales outlooks.   Indeed, retailers need to be ready to present their holiday best as U.S.-based retail performance over the November through December holiday period is expected to see a 3.2% year-over-year (YoY) lift in sales. This jump is driven partly by a 14.9% increase in YoY sales through digital channels, according to new data from RetailNext.  

Brick-and-mortar retailers such as Walmart and Best Buy are not only surviving online, but are thriving due to their sizable physical assets and digital investments.   That’s one of the main findings of a new report by Moody's Investors Service, which says that while Amazon keeps raising the stakes online and has a decade-plus advantage over other retailers in e-commerce, it still faces intense competition from the likes of Walmart and Best Buy, who are raising the bar online for other physical merchants.