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An EDLP indignity in toys
Walmart has been a non-player in toys this year, according to Eric Johnson, director of the Center for Digital Strategies at Dartmouth’s Tuck School of Business. He was quoted in a Bloomberg article this week about how Walmart increased toy prices after Thanksgiving weekend. Johnson is regarded as something of a toy expert, so he pops up in holiday stories and he has been critical of Walmart this year.