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Now Trending: Apparel Confusion
“Now Trending” is an exclusive online series to chainstoreage.com, featuring trending topics that impact the retail real estate landscape.
For retail analysts and consumers alike, what’s going on in the apparel sector is fascinating and, in fact, confounding. While the root causes may not seem exactly crystal clear, the implications will be clear and unambiguous.
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Timberland expands in London with sixth location
A cobbler station and lace customization are key elements of Timberland’s newest store in London.
The new 1,000-sq.-ft. location on Oxford Street, one of London’s busiest shopping streets, will stock footwear and accessories for men, women and kids. The opening gives Timberland, a VF Corp. brand, six locations in London. It is part of a move by Timberland to connect with a wider audience and younger consumers on the brand’s quest to become the largest and most sustainable lifestyle brand on Earth, according to the company.

