Influencers

7-Eleven, Inc. is expanding its omnichannel collaboration with a legendary Gen X punk group.

JCPenney is recruiting a fashion icon to create an exclusive namesake collection for full-figured women.

The nation’s largest beauty retailer is in a new omnichannel collaboration with one of pop music’s biggest stars.

JCPenney is teaming up with a popular late-night talk show to help spread the word that it offers on-trend fashions at affordable prices.

Best Buy Co. has a new program for influencers and creators.

Martha Stewart is launching several new collections with live social shopping platform QVC.

Dollar General is teaming with a country music legend for a new spring collection.

Wayfair Inc. is once again teaming with the first "American Idol" winner and adding new celebrities including a former NBA star for its spring promotion.

A leading energy drink brand and a rap legend are teaming up to help consumers adjust to daylight savings time with a special free product.

The nation’s largest specialty beauty retailer is hosting an in-person event focused on makeup, skincare, hair care, and wellness.