Accenture: 1B online shoppers entering market — here’s where fromMillennials, Gen Z and Gen Alpha consumers will emerge during the next decade in eight fast-growing countries, signaling a need for companies to reinvent their digital commerce strategies. Starburst to open metaverse shop in virtual mallAnother CPG brand is directly reaching out to consumers in the metaverse. Stay ahead of the curve with CSA Retail Buzz! Chain Store Age is excited to announce the launch of CSA Retail Buzz, a new video series designed to provide insights and observations on the trends and innovations shaping retail. Asos integrates targeted ads with third-party platform A U.K.-based online fashion retailer is teaming up with a digital third-party advertising network. David’s Bridal expands digital lookbook promotion A leading bridal and special occasion retailer is offering digital seasonal guides showcasing all its product offerings. Survey: Retailers increase interest in this advertising channel Retailers are starting to shift where they place their digital advertising dollars. Sephora connects TikTok creators to beauty brands Sephora is launching a new partnership designed to boost awareness of its brand partners on the popular TikTok short video platform. Roots teams up with sports-themed metaverse gaming platform A premium outdoor brand is making its first foray into the metaverse. Survey: Consumers still looking to spend on luxury Luxury consumers are ready to travel — and want to freshen their wardrobes for the trip. The Home Depot enters the metaverse via popular gaming platform The Home Depot is building an immersive metaverse experience for kids on the Roblox virtual gaming platform. The Fresh Market combines live shopping, ad targeting The Fresh Market is enabling CPG companies to run ads during its shoppable live videos. Pacsun launches new metaverse experience on popular gaming platform Pacsun is offering a second immersive virtual environment on the Roblox digital gaming platform. First Previous 30 31 32 33 34 Next Last
