Displays & Signs

By Jeff Weidauer, jweidauer_@_vestcom.com

One of the drawbacks of today’s connected global economy is the pervasive homogeneity in nearly everything. One can visit any state -- indeed, nearly any country -- and see many of the same stores and restaurants offering the same products.

New York City -- Oakley has opened a store in New York City’s Times Square. The shop features an Oakley Custom bar where customers can create their own renditions of Oakley eyewear and goggles. An on-site etching machine allows customers to personalize their designs with engraving.

DEERFIELD, Ill. — As part of Earth Month in Illinois, Gov. Patrick Quinn Tuesday morning toured a Walgreens drug store in Oak Park, Ill., that features the first geothermal energy system used in a chain drug store in the country, Walgreens stated in a release.

The system, which went live when the store opened last October, has reduced the store's expected energy usage by 60%.

ST. PAUL, Minn. -- 3M announced that it has launched the first-of-its kind Scotch Magic Eco-Friendly Tape.

Scotch Magic Eco-Friendly Tape (including refillable dispenser, packaging and tape) is made from more than 75% renewable or recycled materials, the company reported. The boxed refill roll, including packaging, is made from more than 65% renewable or recycled materials. 

MOORESVILLE, N.C. -- Lowe’s announced that it is celebrating Earth Day by giving away trees. On April 23, Lowe’s, in partnership with American Forests, will give away one million tree saplings to customers during in-store Earth Day celebrations nationwide. When planted, these one million trees will eventually produce more than 260,000,000 pounds of oxygen annually, providing air for more than 670,000 people for one year, according to the company.

The iPad is an amazing product that offers a wonderful user experience, which is why everyone wants one. It also doesn’t hurt that retailers of all types have become quite aggressive in their promotional efforts on behalf of Apple, since the popular device makes a meaningful contribution to sales in addition to providing those retailers who feature the device with some of that Apple “it” factor.

Corona, Calif. -- The Promenade Shops at Dos Lagos, in Corona, Calif., announced it has changed its name to The Shops at Dos Lagos. This change kicks off the branding re-launch and includes a new logo design, website design, URL address to ShopDosLagos.com, and signage.

FRAMINGHAM, Mass. --Staples announced that it will be selling Barnes & Noble's Nook Color tablet e-reader, making it the first office superstore to offer the device. The Nook will be available at Staples stores nationwide and at Staples.com for $249, beginning May 1.

GOODLETTSVILLE, Tenn. -- Dollar General have announced their partnership to increase awareness of autism and raise funds for autism research and advocacy during Autism Awareness Month in April.

“This disorder affects many of our customers and we are proud to help fund research for the cause,” said Rick Dreiling, chairman and CEO of Dollar General.

East Cleveland, Ohio -- The future of lighting -- with an emphasis on the powerful potential of LEDs, fluorescent, halogen and ceramic metal halide lighting systems -- is on the move. Lighting professionals and designers, distributors, architects, contractors, facility maintenance and utility executives, as well as government officials are invited to register at www.gelightingrevolutiontour.com for a sneak peek of the brightest lighting technologies on the horizon this year and beyond.