-
Bank & Olufsen unveils new store design
New York -- Bang & Olufsen unveiled its first newly redesigned store concept in North America, at the new Madison Avenue location in New York City. The 1,400-sq.-ft. store is designed to evoke a true sensory experience and demonstrate Bang & Olufsen's commitment to providing extraordinary consumer experiences.
Other locations in New York City will adopt the new design, as well as a handful of additional locations across the United States next fiscal year.
-
Tensator’s ‘virtual’ goddess dazzles U.K. shoppers
Bay Shore, N.Y. -- Clarins Fragrance Group has deployed a 6-ft.-high digital projection in three store locations in the United Kingdom to help celebrate the launch of designer’ Thierry Mugler’s new Alien Extraordinaire perfume. The projection, the “Virtual Assistant” from Tensator, features the image of the goddess character used across all launch-branding material.

