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ABC partners with Target and Neiman Marcus in first-ever advertising integration on hit TV show
Minneapolis -- Target Corp. and The Neiman Marcus Group will promote their upcoming joint holiday collection by serving as the sole sponsors of the mid-season finale of the hit ABC television show “Revenge.”
In place of standard broadcast commercials, the retailers are working directly with the creative team of “Revenge” to create original content incorporating the Target and Neiman Marcus holiday collection. The show will air on Nov. 11.
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Fashion designer donates $5 million to NYC charity
NEW YORK — Fashion designer Michael Kors has donated $5 million to God's Love We Deliver (God's Love), the New York-based non-profit organization that cooks and delivers individually tailored meals daily to people living with severe illnesses throughout New York City, Newark and Hudson County. This gift serves as one of the largest single donations to a social services organization in New York history.