-
How Retailers Can Meet the Demands of the 'New' Shopper
As retailers gather in New York City for the National Retail Federation’s Annual Convention and EXPO The new, post-recession American shopper is high maintenance, promiscuous and demands an innovative and engaging experience in-store and online. That’s the takeaway from a study released by Leo Burnett’s marketing services arm, Arc Worldwide .
-
Tommy Bahama to make Manhattan debut
New York City -- Tommy Bahama will open its first store in New York City, on Fifth Avenue at 45th Street, according to The Wall Street Journal. The 8,500-sq.-ft. store is expected to open by the end of 2011.
The 89-store Tommy Bahama chain is a subsidiary of Oxford Industries, which recently acquired the Lilly Pulitzer brand.