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Collective Bias builds brand with addition of Berg
Kate Berg has been name president of Collective Bias, the rapidly growing social shopper marketing firm based in Bentonville, Ark. Berg will focus on organizational development at the firm which has grown to more than 30 employees in the roughly two years since it was founded and split her time between Bentonville and New York where an expanding roster of clients include Meredith Corp. and the Duane Reade drug chain.
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All quiet on the pricing front as inflation moderates
There were no new surprises during November regarding prices at Walmart, but then that is to be expected. The everyday low price strategy to which Walmart has a newfound adherence is boring and that’s the way the company and presumably its customers like it.