Strategy

New York City -- The Conference Board’s Employment Trends Index, released Monday, increased in February for the fifth consecutive month.

According to the Conference Board, the index now stands at 101.7, up from January’s revised figure of 100.1. The index is up over 8% from a year ago.

New York City -- Strategic branding firm Graj + Gustavsen said Monday that it has been retained by Brooks Bros. to consult on the apparel retailer’s branding initiatives.

According to Lou Amendola, chief merchandising officer for Brooks Bros., “We are excited to be working with the team at Graj + Gustavsen. Their deep expertise in consumer brand positioning and insight into market trends made them the ideal partner as we continue to explore brand building opportunities for Brooks Bros.”