Skip to main content

Strategy

  • Target of Tomorrow unveiled, long road ahead

    Target Chairman and CEO Brian Cornell unveiled a wide-ranging growth strategy that combines familiar concepts with dozens of new initiatives related to merchandising, digital, expense control, process improvement and a major shift in corporate culture designed to drive growth for the next five years.

  • Insights: Focus on Forever 21’s new format, F21 red

    For Los Angeles-based fashion retailer Forever 21, the journey from a single location on Figueroa Street in L.A. in 1984 to more than 680 global locations today has been transformative. Over the last three decades, the brand has not shied away from innovation and experimentation, implementing a range of different store sizes and concepts along the way: from smaller 5,000-sq.-ft. layouts in its early years, to larger 9,000-sq.-ft. concepts in the 2000s and a range of big-box stores that range up to 40,000 sq. ft.

  • Fitch names Hermann Behrens to new post of CEO, North American

    New York -- Retail and brand consultancy Fitch has appointed Hermann Behrens to the newly created role of CEO, North America, effective immediately. Behrens will lead the business out of Fitch’s newly established office in New York.

    Behrens will be responsible for expanding Fitch’s reputation and client base in North America. He will work closely with the management teams at the company’s design studio in Columbus, Ohio and its architecture and engineering practices in Phoenix, Atlanta and Irvine.

  • Dick’s Sporting Goods Q4 profit, sales top estimates; opening 54 stores in 2015

    Pittsburgh – Strong omnichannel performance, as well as successful marketing and merchandising execution, helped Dick’s Sporting Goods Inc. deliver fourth quarter fiscal 2014 net income beyond previously issued guidance. Dick’s reported net income of $155.5 million, up 12% from $138.6 million a year earlier.

    Dick’s plans to open 54 new stores during fiscal 2015, including 45 namesake stores and nine Field & Stream stores.

  • Target appeals to Hispanic shoppers in new marketing campaign

    Target is trying to increase its appeal with Hispanic shoppers by launching a new marketing campaign focusing on customs that are unique to many Latino communities.

    The campaign, called “Sin traduccion,” or “No translation,” will feature two television ads, as well as digital and in-store components.

    According to Ad Age, the campaign is meant to be a celebration of moments, traditions and emotions that are treasured by many in the Hispanic culture and spark a larger conversation with the community.

  • Publix, Aldi tops in customer experience rankings

    Publix, Aldi and H-E-B now share something else besides operating in the grocery sector: They all do a stupendous job of serving their customers.

    According to a study of 10,000 U.S consumers, the three supermarket chains earned the highest scores in the 2015 Temkin Experience Ratings. The list ranks 293 companies across 20 industries.

    Joining those firms in the top 12 spots are retailers Chick-fil-A, PetSmart, Amazon.com, Trader Joe's, Papa John's, Walgreens, and Hannaford's.

  • Deckers Brands rolls out Asia-Pacific e-commerce site

    Goleta, Calif. - Deckers Brands is rolling out the company's first multi-brand e-commerce platform in the Asia-Pacific (APAC) region, Style X Deckers. The service, which has more than 100 SKUs of products from UGG, Teva, Sanuk and Hoka One One is expected to launch in five APAC countries during the first half of 2015.

  • Publix, Aldi, H-E-B top Temkin Experience Ratings

    Waban, Mass. – Publix, Aldi and H-E-B share something besides all operating in the grocery sector. Based on a study of 10,000 U.S consumers, the three supermarket chains earned the highest scores in the 2015 Temkin Experience Ratings that ranks 293 companies across 20 industries.

    Joining those firms in the top 12 spots are retailers Chick-fil-A, PetSmart, Amazon.com, Trader Joe's, Papa John's, Walgreens, and Hannaford's.

X
This ad will auto-close in 10 seconds