Marketing

Target Corp. is putting out the red carpet for the opening of New York Fashion Week.     The retailer, in partnership with IMG, the parent company behind Fashion Week, opened a temporary sing-a-long piano lounge at The Park at Moynihan Station (on West 33rd Street), one of the official NYFW venues. It kicked off the fashion event with an opening party that drew such luminaries as Queen Latifah, Christie Brinkley, and Kendall Jenner.  

Casey’s General’s Stores on Tuesday detailed an aggressive store expansion and renovation schedule along with record earnings for its first quarter.   The Iowa-based chain expects to build or acquire 77 to 116 stores, replace 35 existing locations, and complete 100 major remodels in its current fiscal year. Currently, it has 39 new stores under construction, including its first store in the state of Ohio.  

A new beauty format aimed at men is expanding through franchising.   Hammer & Nails | Grooming Shop for Guys announced it has sold franchise rights for 27 locations in Sacramento, California and in the San Francisco Bay Area, and for 55 franchises in Texas and New Mexico.  

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Eloquii, a fast-growing, plus-size women’s fashion apparel manufacturer and online-only player, has expanded its executive team with two experienced retailers.    The retailer named Michael Concannon as chief technology officer. He most recently served as CTO of Quidsi, an Amazon-owned e-commerce company where he oversaw long-term technical strategy and maintained technical leadership for the entire platform of six sites including diapers.com.    

Swiss watchmaker Breitling opened its boutique at Westfield World Trade Center in New York and promises to make it an all-senses experience for shoppers.  

MoneyGram and Walmart on Tuesday announced the launch of a new state-of-the-art online money transfer platform that offers customers new features and a streamlined experience when sending money through <a href="http://walmart.moneygram.com/" style="box-sizing: border-box; margin: 0px; padding: 0px; max-height: 100000px; color: rgb(0, 83, 160); text-decoration: none; border: 0px; outline: none; font-family: open_sansregular, Arial, Helvetica, sans

Photo: Sonya Gafsi Oblisk    Whole Foods Market named the former VP of marketing for Walmart’s Sam’s Club division as global VP of marketing.  

Shoptalk, the nex-gen retail and e-commerce event, has named Sucharita Mulpuru, as chief retail strategist. The company is also expanding with a new networking program.   

Changing footwear trends took a bite out of Genesco Inc.’s sales in the second quarter.   The company reported net income of $14.6 million, up from a year-earlier profit of $7.5 million.   Genesco’s revenue for the second quarter, ended on July 30, fell 4.6% to a less-than-expected $625.6 million.   Total same-store sales fell 1%, with a 4% decline at the Journeys Group.