Skip to main content

Marketing

  • Woolite set to open pop-up boutique during New York Fashion Week

    NEW YORK — Woolite is opening a branded pop-up boutique during New York Fashion Week. Located at 372 West Broadway in New York, the WooliteWashed boutique will open its doors to the public on Sept. 6 with a kick-off party during Fashion's Night Out, hosted by Cat Deeley from "So You Think You Can Dance" and celebrity style expert Jacqui Stafford.

  • The few, the proud, the Sam’s Club JBP partners

    "Come grow with us," could have been the title of the presentation Sam’s Club EVP of merchandising Charles Redfield gave earlier this week at the Grocery Manufacturers Association’s annual executive conference.

  • Predictive search produces double digit growth

    Walmart is touting another e-commerce win by the smart people working at its Silicon Valley research and technology hub known as @WalmartLabs.

  • J.C. Penney can go ahead with plans to sell Martha Stewart goods

    New York -- New York State Supreme Court Justice Jeffrey Oing on Thursday denied Macy's Inc.’s attempt to block J.C. Penney Co. from proceeding with plans to sell a number of Martha Stewart Living Omnimedia home goods products in its stores.

    In January, Macy’s sued Martha Stewart Living to stop it from executing a sales agreement with J.C. Penney. Macy’s claimed it had the exclusive right to sell Martha Stewart products in certain categories,  including bedding and cookware.

  • Lowe’s in deal with IMG College to reach college sports fans via social media channels

    MOORESVILLE, N.C. -- Lowe’s Companies and the collegiate multimedia, marketing and licensing/brand management firm IMG College announced a national marketing agreement that helps the home improvement retailer reach college sports fans where dialogue is a game changer: official social media platforms.
     

  • Sears down on removal from S&P 500 New York

    New York -- Shares of Sears Holdings were under heavy selling pressure Thursday morning, sliding 7% to $53.38 on Standard & Poor's. S&P plans to remove the chain from its S&P 500 Index because the chain’s public float has has been below the index's 50% threshold for an extended period of time.

    The Sears' name, in one form or another, has been in the S&P 500 since it was created some 55 years ago. Sears will be removed from the index at the close of trading on Sept. 4. The retailer will be replaced by chemical maker LyondellBasell.

  • Fresh Market gathering sales momentum

    An 8% same store sales increase is atypical for a food retailer which is why The Fresh Market’s second quarter performance is so noteworthy.

  • Target Olympic partner shares views on sponsorships

    Believe in the brand and don’t take on too many partnerships is the advice Olympic gold medalist and long time Target partner Shaun White offered to fellow Olympians enjoying new found celebrity in the wake of the summer games.

  • Barneys New York, Disney electrify the holidays

    NEW YORK — Barneys New York and The Walt Disney Company are teaming up on Barneys’ 2012 holiday campaign at Barneys stores in a campaign called Electric Holiday.

    The multi-platform initiative will combine fashion and fantasy, merging the creativity and magic of Disney with the wit and surprise of the legendary Barneys New York annual holiday campaign.

X
This ad will auto-close in 10 seconds