Marketing

Memphis -- Specialty restaurant operator Perkins Restaurant & Bakery is launching a store remodeling initiative that will include more than 20 corporate locations in the first half of 2013 and then expand to franchise locations.

The remodel package, designed by Louis & Partners Design, will encompass external and internal changes. Perkins operates 416 restaurants in 34 states and Canada.

Jacksonville, Fla. -- American Restaurant Concepts is opening a new Dick’s Wings restaurant in Jacksonville, Fla. The restaurant will operate as a franchise with American Restaurant Corporation serving as franchisor and consulting partner.

Dick’s Wings has 15 full-service and two express restaurants in Florida and Georgia.

BRISBANE, Calif. — Bebe has appointed current principal accounting officer and VP, corporate controller Liyuan Woo as its new CFO. 

Woo has been with Bebe stores since 2010. She will retain the principal accounting officer title and will be responsible for global finance, accounting, treasury, tax, compliance, planning and strategic corporate development. She will report directly to CEO Steve Birkhold.

COLUMBUS, Ohio — Big Lots has named David Campisi as its new CEO and president. Campisi succeeds Steve Fishman, who announced in December 2012 his intention to retire upon the appointment of his successor. 

Fishman will also step down from the board of directors immediately following the 2013 annual meeting of shareholders on May 30, at which time Campisi will be appointed as a director. The board also plans to elect a non-executive chairman of the board.

AUSTIN, Texas — Digital coupon site RetailMeNot has appointed Giulio Montemagno as the company's first SVP of international. He will report to COO Kelli Beougher.

ENGLEWOOD, Colo. — Sports Authority has appointed Paul M. Okimoto as the company’s new CMO. 

In his new role, Okimoto will be responsible for leading the strategic development and oversight of the company’s overall marketing plans to drive traffic and sales at stores nationwide and through the e-commerce platform. He is a 20-year marketing and general management executive with demonstrated success in retail, high-technology, mobile telecommunications, advertising and the consumer packaged goods industries.

WOONSOCKET, R.I. — CVS Caremark announced that it was among several national companies represented at an event hosted on Tuesday by President Obama, VP Joe Biden, First Lady Michelle Obama and Dr. Jill Biden as part of the Joining Forces initiative.

During the event, the administration asked companies participating in the Joining Forces initiative to hire and train 435,000 veterans and military spouses over the next five years, after nearly tripling its original goal of hiring 100,000 veterans and military spouses by the end of 2013.

SAN FRANCISCO — Braintree, a payments platform for online and mobile commerce, has appointed Google Wallet co-found Rob von Behren as the company’s lead engineer for its San Francisco office. 

In his new role, von Behren will be charged with helping to advance Braintree's position in mobile commerce, including its one-touch mobile payment solution Venmo.

Taylor, Mich.-based Masco Corp. reported first-quarter net sales of $1.88 billion, up 3.9% from the same quarter last year.

Net income for the giant manufacturer of home improvement and building products was $47 million, up from $33 million in the prior-year quarter. 

MINNEAPOLIS — General Mills has released its 2013 Global Responsibility Report, which outlines the company's progress and commitments in the areas of health, environment, sourcing, workplace and community engagement.