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Marketing

  • Ace looks to score sales as sponsor of PGA player

    Ace Hardware is set to launch a “Free Store Pickup” program this April and has chosen PGA tour player Hunter Mahan to serve as pitchman for the omnichannel initiative.

    The deal with six-time winner Mahan marks the first time the nation’s largest hardware cooperative has teamed with a professional athlete on an endorsement deal.

  • Organic grocer sees 'green' in December

    Online warehouse club operator Green Polka Dot Box has a quirky name, but shoppers don’t seem to mind as the natural foods retailer’s December sales increased 65 percent.

    "Based on early sales results, we anticipate that customer growth in this first month of the year will increase from the current level of approximately 4,200 to more than 6,000," said Rod Smith, CEO of the company. "And that we will see corresponding increases in monthly sales in January.”

  • Brookstone launches new technology marketing campaign

    Merrimack, N.H. - Brookstone is unveiling its "I Launched at Brookstone!" marketing campaign to promote new homegrown products, introduce the new tech products from startup companies, and meet startup companies looking for a way to bring their products to market. Brookstone is able to develop and market startup products with in-house design, packaging, marketing, retail, e-commerce and wholesale teams

  • Former Pathmark CEO dies at 85

    New York -- Leonard Lieberman, former chairman and CEO of Supermarkets General, which owns Pathmark, died at his home in Hoboken, N.J., on Jan. 2, according to an obituary on NJ.com. He was 85. The cause of death was heart failure.

  • Report: Former Pathmark CEO dies at 85

    Leonard Lieberman, former chairman and CEO of Supermarkets General, which owns Pathmark, died at his home in Hoboken, N.J., on Jan. 2, according to an obituary on NJ.com. He was 85.

    According to the obituary, his wife, Arlene, said the cause of death was heart failure.

  • Holidays not so merry for HHgregg

    E-commerce sales at HHgregg surged during what was an otherwise unhappy holiday season that saw sales fall 6 percent and the company's share price tumble after it withdrew a 2015 profit forecast.

    For the third quarter, the company estimated net sales of $666 million, a decrease of approximately 6% as compared to the prior year quarter. Same store sales for the third quarter decreased approximately 6%, with the appliance category relatively flat. However, the company estimated that its e-commerce sales were up approximately 59% for the third quarter.

  • Coach in $574 million deal to buy luxury shoe brand Stuart Weitzman

    New York -- In a deal that will greatly expand its luxury reach, Coach Inc. will acquire upscale footwear brand Stuart Weitzman Holdings from private equity firm Sycamore Partners. Coach will make initial cash payments of approximately $530 million to Sycamore Partners, and, in addition, will pay the firm up to another to $44 million in contingent payments upon hitting “selected revenue targets” over the next three years.

  • Report: C. Wonder closing all stores

    New York -- The specialty apparel and home goods chain C. Wonder is shuttering its remaining stores, according to Buzzfeed. The company, founded in 2011 by Christopher Burch, ex-husband of Tory Burch, quietly closed a number of its 32 stores in November. It is now closing its remaining locations, 11 in total, the report said.

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