Burlington to update most stores to reimagined shopping experience by end of 2026
Burlington Stores is continuing the rollout of its refreshed in-store shopping experience.
The off-price retailer’s new store format is designed to enhance the customer experience, offering Burlington’s product assortment in a more streamlined, easy-to-shop space. It features “thoughtfully organized” aisles, an open layout that makes it quicker and easier to find brands, and bold signage that showcases the latest must-have trends.
Half of Burlington’s 1,115 stores have already been converted, and most remaining locations are expected to transition to the new format by the end of 2026. All future new stores will feature the updated branding and smaller, more efficient layout. (At about 18,000 sq. ft. to to 25,000 sq. ft., the new stores are significantly smaller than traditional Burlington outlets.)
Burlington is on track to open approximately 100 net new stores this year. It has a strong pipeline for 2026, including 45 former Joann’e locations.
[READ MORE: Burlington on lease-buying spree; to assume 45 Joann leases]
"At Burlington shoppers already know that they can find the very best values on branded apparel, footwear, beauty, accessories and home fashions, but now, our newly reimagined store layout makes their shopping experience easier, more exciting and more enjoyable", said Michael O'Sullivan, CEO of Burlington Stores, which has locations in 46 states, Washington D.C. and Puerto Rico. "Feedback from customers has been overwhelmingly positive — they love finding great deals and they love shopping our newly redesigned stores."
To celebrate, Burlington will host special events in the following major markets from Aug. 15–17, complete with sweepstakes, giveaways and more:
- Atlanta
- Baltimore, Md.
- Boston, MA
- Buffalo, N.Y.
- Chicago, Ill.
- Cincinnati, Ohio
- Cleveland, Ohio
- Columbus, Ohio
- Dallas-Ft. Worth, Texas
- Detroit
- El Paso, Texas
- Harlingen, Texas
- Houston
- Las Vegas
- Los Angeles
- Minneapolis-St. Paul
- New York, N.Y.
- Phoenix
- San Diego
- Tampa-St. Petersburg, Fla.
- Washington, D.C.
