BJ’s Wholesale Club is integrating its membership, marketing and analytics groups under one executive.
The wholesale club retailer named Paul Cichocki as executive VP, membership, analytics and business transformation, effective April 1, 2020. He will be responsible for the company’s membership, marketing and analytics organizations, and will report directly to BJ’s president and CEO Lee Delaney.
Prior to joining BJ’s, Cichocki was a partner in the Boston office of Bain & Company, where advised clients on performance improvement and business transformation across a range of industries including retail, consumer products, financial services and food and beverage. Prior to joining Bain in 1997, Cichocki was an operating manager for Frito-Lay, a division of PepsiCo.
“Paul’s extensive experience in leading performance improvement and business transformation make him instrumental as we continue to transform BJ’s Wholesale Club,” said Delaney. “Integrating our membership, marketing and analytics organizations under Paul’s leadership further supports accelerating our strategic initiatives in these areas.”
Headquartered in Westborough, Mass., BJ's operates 218 clubs and 145 BJ's Gas locations in 17 states.