The parent company of Applebee’s and IHOP is providing new access to on-demand delivery.
Dine Brands, which owns the Applebee’s Neighborhood Grill & Bar and IHOP casual dining chains, is partnering with the Postmates on-demand delivery platform. Postmates users can now order from both restaurants in the more than 3,500 cities across the U.S. where the delivery service operates.
From the outset of the partnership, Dine Brands and Postmates will integrate delivery orders directly into Applebee's and IHOP's POS systems, respectively. As a result, Dine Brands intends to streamline the order fulfillment process.
"Dine is committed to delivering exceptional dining experiences for our guests, whether they are enjoying our craveable meals at home or in our restaurants. We are proud to join forces with partners such as Postmates, who is aligned with our guest centric value," said Steve Joyce, CEO, Dine Brands.
"Both Applebee's and IHOP are very popular on the Postmates platform," said Craig Whitmer, VP, merchant business development, Postmates. "We are thrilled to provide customers access to these restaurants in the 3,500-plus cities we operate in and as we near the busy holiday season, there is no better time to Postmate it."
Consumers can order from Applebee's or IHOP via the Postmates site or mobile app. or download Postmates on iOS or Android. Customers can pay zero delivery fees when they subscribe to the Postmates Unlimited membership service for $9.99 per month.
Applebee’s is offering customers a variety of third-party delivery options. In August 2019, the retailer made online and mobile delivery available at participating locations via the DoorDash on-demand platform.