Ahold Delhaize USA leader named Stop & Shop president
Ahold Delhaize USA’s chief commercial officer has been named the next president of one of its banners.
Company veteran Roger Wheeler has been appointed president of Stop & Shop, effective Sept. 30, 2024, as current president Gordon Reid announced his plans to retire in mid-2025. Most recently, Wheeler served as the chief commercial and supply chain officer for Ahold Delhaize USA, where he led the transformation of the company’s commercial capabilities.
“A native of Massachusetts with more than 30 years of experience in the supermarket industry, and nearly 20 years of experience at Ahold Delhaize USA and Stop & Shop, Roger is the right person to propel the Stop & Shop brand forward,” said JJ Fleeman, CEO of Ahold Delhaize USA. “He is a proven leader who is passionate about the customer experience, knows the market, and has an outstanding track record of building a strong organizational culture to drive the successful execution of initiatives and strong financial performance. I am confident in his ability to reposition Stop & Shop and deliver on our ‘Growing Together’ strategy commitments.”
Prior to his role leading the commercial and supply chain businesses, Wheeler served as president of retail business services for seven years. In that role, he led the services organizations for Ahold Delhaize USA, including large-scale supply chain and IT transformations. He also helped maximize the effectiveness of teams to support the business including procurement, indirect sourcing and pharmacy.
Earlier, he served as senior VP of Supply Chain, as well as both store manager and category manager roles in the grocery industry. Wheeler initially joined the companies of Ahold Delhaize USA in 2005 as VP of meat and seafood at Stop & Shop.
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“It’s an honor to rejoin Stop & Shop in this leadership role,” said Wheeler. “I have not only spent a significant portion of my career working at the brand but am a lifelong customer and have a strong passion for the communities Stop & Shop serves. I look forward to working alongside our Stop & Shop team as we build upon the work underway to deepen the loyalty of our customers, operate great stores and provide excellent service every day.”
Outgoing president Gordon Reid has worked for Stop & Shop since 2019, and before that, spent six years at the helm of Giant Food. He will remain with Ahold Delhaize USA until mid-2025, providing leadership support for strategic initiatives.
“Gordon has made a tremendous impact on our business, having led many initiatives to reposition brands and establish future strategy,” said Fleeman. “From store remodels to price investments to new stores, such as Stop & Shop’s Allston Yards store, his leadership has reshaped customer shopping experiences. I look forward to continuing to work with Gordon until his retirement next year.”
Headquartered in Quincy, Mass., Stop & Shop operates more than 350 stores, 213 pharmacies, 98 fuel stations and 347 online pickup hubs and grocery delivery services throughout Connecticut, Massachusetts, Rhode Island, New York and New Jersey.
Ahold Delhaize USA’s family of brands include Food Lion, Giant Food, The Giant Company, Hannaford and Stop & Shop.
