Report: Walmart’s Chinese partner opens fresh food store

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Report: Walmart’s Chinese partner opens fresh food store

By CSA Staff - 01/05/2018
JD.com is giving rival Alibaba Group Holding a run for its money in the offline retailing segment.

JD.com, a company in which Walmart has about a 12% investment in, planned to open its first offline fresh-food supermarket, called 7Fresh, in Beijing on Thursday. The move is expected to intensify its rivalry with Alibaba, according to South China Morning Post.

The new store, located near JD.com’s headquarters in Beijing’s Yizhuang district, has 4,000-square meters of floor space and equipped with smart carts which can help guide shoppers to their desired aisles. It will feature cooked-food stalls, as well as different categories of fresh food, such as fruits imported from New Zealand and beef from Australia, according to the report.

It will also deliver orders within a five-kilometer radius — getting groceries into shoppers’ hands within 30 minutes, the South China Morning Press said.

These services will compete with Alibaba’s increasing brick-and-mortar presence. Over the past two years, the Chinese online retailer has opened 13 Hema stores in major cities like Beijing and Shanghai, the report added.

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