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Report: Shoppers frequently visit Amazon Go

3/19/2018
It’s official: customers are shopping regularly at Amazon’s cashier-less convenience store.

The online giant is tracking how regularly customers shop at its “grab and go” convenience store in Seattle — and data proves they keep coming back, according to Reuters.

Amazon VP Gianna Puerini said in an interview at the ShopTalk e-commerce conference in Las Vegas, that “the ones who work very close, like in the building up above, will come down even just to grab a drink because it’s so fast and easy.”

Despite featuring unmanned cash registers, Puerini said in the report that store associates spend the vast majority of their time restocking shelves — which was another feature that encourages customers to shop there.

Operating details about the two-month-old store, including shopping frequency, sales and other metrics, will likely influence Amazon’s decision to expand the concept elsewhere in the United States, Reuters reported.

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