Report: Online giant slashes seller fees to improve online grocery selection
Amazon thinks it has found a way to become a more attractive online grocery destination.
In a move to improve its online grocery assortment, Amazon told businesses that sell non-perishable grocery items on Amazon.com that it was lowering its fees on items priced at $15 or less, according to ReCode. The online giant previously charged 15% on all grocery items, but will now charge only 8% on the lower-priced goods for at least the next year.
The strategy takes aim at rival Walmart, which charges 15% on all grocery items sold through its online marketplace. Walmart’s Jet division charges only 10% for most non-gourmet packaged foods — still higher than Amazon’s new proposed fee.
Amazon hopes the new strategy will help suppliers list more products and keep prices competitive, according to the report.
To read more, click here.
In a move to improve its online grocery assortment, Amazon told businesses that sell non-perishable grocery items on Amazon.com that it was lowering its fees on items priced at $15 or less, according to ReCode. The online giant previously charged 15% on all grocery items, but will now charge only 8% on the lower-priced goods for at least the next year.
The strategy takes aim at rival Walmart, which charges 15% on all grocery items sold through its online marketplace. Walmart’s Jet division charges only 10% for most non-gourmet packaged foods — still higher than Amazon’s new proposed fee.
Amazon hopes the new strategy will help suppliers list more products and keep prices competitive, according to the report.
To read more, click here.