Amazon is poised to take an ever bigger share of the overall retail market.
The company’s investments in new and existing categories, including grocery, could help it grab nearly 10% of total retail sales within two years, reported
CNBC. Citing a note that the Telsey Advisory Group wrote to clients, the report said that Amazon will continue to grow an "amazing" rate, putting the company’s retail industry market share at 9.6% by 2020.
According to the analyst’s note, Amazon will hit this threshold based on ongoing consumer spending that is shifting to e-commerce, and the company’s ability to gain increased wallet share across new and existing categories, such as apparel, grocery, home, healthcare, and media.
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