Local coffee retailer integrates mobile app with on-demand delivery service
Palo Alto, Calif.-based Coupa Café knows time is a premium for today’s constantly connected consumers.
Operating 10 stores in the Silicon Valley area (with a 11th soon to open), Coupa Cafe didn’t let its small size get in the way of offering the same type of mobile delivery offered by larger coffee competitors. Coupa Cafe now offers delivery via its existing mobile app to customers from its downtown Palo Alto location. The cafe has integrated its mobile app, powered by NCR’s Aloha mobile and online ordering technology, with DoorDash Drive.
The DoorDash Drive service enables retailers to leverage the on-demand food delivery service’s drivers, saving Coupa Café the expense of managing its own fleet. Coupa Cafe’s mobile app uses NCR’s Aloha Engage technology to connect with the third-party delivery provider, requesting a delivery driver instantly without having to change applications.
“We knew it was time to expand Coupa Cafe to reach customers who can’t get away for lunch or an afternoon pick-me-up, but we didn’t have the infrastructure for delivery,” said J.P. Coupal, co-founder of Coupa Cafe. “As we already had worked with NCR to build our mobile app, it was simple to add new functionality and extend our capabilities.”
Coupa Cafe customers continue to earn Coupa loyalty points and rewards if they order through the app and request delivery.