Giant Eagle partners with start-up to pilot checkout-free shopping
Giant Eagle has entered into a “first-of-its-kind partnership” designed to create a no-wait checkout experience across the grocer’s stores.
The supermarket retailer is partnering with Silicon Valley start-up Grabango, whose enterprise-class platform is designed to operate across Giant Eagle’s multi-format footprint with checkout-free technologies.
Grabango’s platform has been installed at a pilot Giant Eagle location and multiple executions of the technology are being optimized, including an app-based solution and another that allows the customer to pay with any tender they choose. The solution does not use facial recognition technology. Instead, it utilizes computer vision and machine learning to track shopped items. All data is anonymized to protect customer privacy.
“Giant Eagle is committed to advancing technologies that create an improved, stress-free shopping experience for our customers while still protecting their privacy,” said Giant Eagle’s director of corporate communications, Dan Donovan. “In Grabango, we have found a partner who shares our commitment and who can help us bring this enhanced experience to life.”
Giant Eagle operates more than 460 stores throughout western Pennsylvania, Ohio, northern West Virginia, Maryland, and Indiana.