Amazon extends its private label offerings into new product category
An online giant has jumped into the growing—and increasingly competitive—online mattress business.
Amazon has launched its own line of private label mattresses, reported This Just In. The product is available in a variety of sizes, from twin to California King sizes, and depths. Prices start at $129.99, the report said.
The new line is the newest category to join Amazon’s growing list of more than 120 private-label products, and it comes amid growing competition from such online start-ups as Casper and such traditional retailers as Walmart.
Amazon has launched its own line of private label mattresses, reported This Just In. The product is available in a variety of sizes, from twin to California King sizes, and depths. Prices start at $129.99, the report said.
The new line is the newest category to join Amazon’s growing list of more than 120 private-label products, and it comes amid growing competition from such online start-ups as Casper and such traditional retailers as Walmart.