Taco Cabana launches franchise program to fuel growth
Fast-casual chain Taco Cabana is looking to expand its footprint outside of its home state.
The Mexican-inspired San Antonio-based restaurant has announced the launch of its first-ever franchise program, and is now seeking experienced and qualified franchisees for multi-unit opportunities in new markets including Arizona, Arkansas, Colorado, Missouri, Oklahoma and Tennessee. Franchise opportunities are available to individual operators, and territory exclusivity is available for franchise groups looking to introduce Taco Cabana to their communities.
“After 45 storied years building the Taco Cabana brand in Texas, we have the leadership and operational systems in place to deliver a nationwide franchising opportunity for passionate and experienced operators who want to introduce our acclaimed restaurant chain to their communities,” said Ulyses Camacho, president and COO of Taco Cabana. “This exciting step forward will expand our celebrated brand in key suburban markets outside the Lone Star State, while upholding the unmatched quality, value, menu offerings and overall guest experience that have defined Taco Cabana for nearly five decades.”
Founded in 1978, the chain operates more than 140 locations across Texas’ major markets, where customers can find meal options across multiple day parts, including dozen breakfast taco boxes, street tacos, combo plates, burritos, margaritas made with real tequila and an under $5 value menu.
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“We are confident that now is the ideal time for Taco Cabana to implement this thoughtfully planned and well-constructed franchising opportunities to prioritize growth beyond our existing markets,” said John Ramsay, director of franchise sales and development at Taco Cabana. “As a franchisee-owned brand, we have a keen understanding of what franchisees need to thrive, and we are committed to providing them with the resources to drive their success and allow the Taco Cabana brand to prosper in new markets.”
