The Container Store to test new store prototype
The Container Store is set to debut a new look.
The home storage products retailer will open a revamped location in Dallas this week, reported CNBC. The store, which will serve as a test, will include such elements as digital designs screens, a more open layout, a wider selection of inventory, a lounge area and on-site design experts available for one-on-one appointments, according to the report.
"One of the things we want to do is make our stores more approachable," Melissa Collins, Container Store CMO, told CNBC.
For more, click here.
The home storage products retailer will open a revamped location in Dallas this week, reported CNBC. The store, which will serve as a test, will include such elements as digital designs screens, a more open layout, a wider selection of inventory, a lounge area and on-site design experts available for one-on-one appointments, according to the report.
"One of the things we want to do is make our stores more approachable," Melissa Collins, Container Store CMO, told CNBC.
For more, click here.