Starbucks has opened its 30,000th store globally — and the location couldn’t be more fitting in terms of the coffee giant’s expansion going forward.
Starbucks, which opened its first location in 1971, in Seattle, announced it has opened its 30,000th store, in Shenzhen, China. The retailer, which operates in 78 markets around the world, plans to open nearly 600 locations annually in China, with a goal of 6,000 by the end of 2022.
“The opening of Starbucks 30,000th store is a proud moment for all Starbucks partners,” said Kevin Johnson, president and CEO, Starbucks Coffee Company. “Over the past 48 years we have worked to build a different kind of company based on a mission grounded in the human experience, the world’s finest coffees, and a constant of pursuit of doing good.”
Starbucks is driving net new store growth of 6% to 7% annually under a variety of formats, ranging from its upscale Reserve Roastery stores in Milan, New York and Tokyo to its “community store” concept, which are dedicated to creating local and economic development. The most recent (and 12th overall) community store opened last November, in Dallas.