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Simon opens second Premium Outlet Center in South Korea


Indianapolis -- Simon Property Group announced that, in partnership with Shinsegae, it has opened Paju Premium Outlets, its second Premium Outlet Center in South Korea.

The 328,000-sq.-ft. center houses 160 stores, including international and domestic brands. Strategically located in Paju, Gyeonggi Province, the center is approximately 50 minutes northwest of downtown Seoul.

The collection of brands includes Armani, Coach, Elie Tahari, Escada, Jill Stuart, Lanvin Collection, Marc Jacobs and Vivienne Westwood. Major local brands include Mine, Obzee and Time.

Paju Premium Outlets is an outdoor village designed with an Art Deco style architecture. Eco-friendly elements have been added such as solar-energy, water-heating and clearstory windows in the parking garage.

The company's first outlet center in South Korea, Yeoju Premium Outlets, located southeast of Seoul, opened in 2007 and introduced upscale outlet shopping to the country.

The Premium Outlets portfolio includes 69 Premium Outlet Centers including 57 in the United States, one in Puerto Rico, eight in Japan, two in South Korea and one in Mexico. Premium Outlet Centers in the United States are located primarily in or near major metropolitan markets such as New York, Los Angeles, Boston and Chicago and visitor markets such as Orlando and Palm Springs.

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