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Interbrand taps Victoria Leavitt as CEO of consumer, retail brand experience


New York -- Interbrand, a leading brand consultancy, has named Victoria Leavitt as CEO of consumer & retail brand experience in North America. She will be based in Cincinnati and report directly to Josh Feldmeth, CEO of Interbrand North America.

Leavitt comes to Interbrand after having served as executive VP at Landor. Prior to Landor, she held senior leadership roles in North America, Europe and the Middle East for such firms as Fitch, Siegel + Gale and New Solutions, with a range of clients that included Target, Kimberly-Clark, Sports Authority and P&G. She also held positions at Cordiant Communications. Leavitt began her career at P&G.

Interbrand, which is part of the Omnicom Group Inc. network of agencies, said the hire signals the company’s commitment to building a business focused on the total shopper experience — online, in store, at shelf, in the app, at home, and beyond.

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