Famed bridal retailer opens its first pop-up
Kleinfeld is popping up in New Jersey — with reduced prices.
The legendary New York City wedding retailer and star of the TLC hit show, “Say Yes to the Dress,” has opened a temporary shop at The Mall at Mill Creek, in Secaucus, New Jersey. The pop-up features more than 1,500 styles of designer wedding dresses on sale for discounted prices.
The store is open through January 13, 2019. The merchandise assortment includes sample dresses and new over-stock dresses priced at $199 to $899, with an average price of $599. The dresses normally retail from $1,500 to $20,000, according to Kleinfeld. The selection includes all shapes and sizes from ball gowns to sheaths from famous designers in sizes 6 to 26.
"This is the first time in our 78 year history that our designer wedding dresses have ever been sold at these prices," said Kleinfeld co-owner, Mara Urshel. "In fact, no dress at the pop-up will exceed $1,000.”
Founded in 1941, Kleinfeld operates a 35,000-sq.-ft. salon in the heart of Manhattan’s Chelsea neighborhood.
The legendary New York City wedding retailer and star of the TLC hit show, “Say Yes to the Dress,” has opened a temporary shop at The Mall at Mill Creek, in Secaucus, New Jersey. The pop-up features more than 1,500 styles of designer wedding dresses on sale for discounted prices.
The store is open through January 13, 2019. The merchandise assortment includes sample dresses and new over-stock dresses priced at $199 to $899, with an average price of $599. The dresses normally retail from $1,500 to $20,000, according to Kleinfeld. The selection includes all shapes and sizes from ball gowns to sheaths from famous designers in sizes 6 to 26.
"This is the first time in our 78 year history that our designer wedding dresses have ever been sold at these prices," said Kleinfeld co-owner, Mara Urshel. "In fact, no dress at the pop-up will exceed $1,000.”
Founded in 1941, Kleinfeld operates a 35,000-sq.-ft. salon in the heart of Manhattan’s Chelsea neighborhood.