7-Eleven is off to the races—literally
The world's largest convenience retailer is set to open its first location at a professional sports venue.
7-Eleven will open a location at Texas Motor Speedway on Oct. 27, in time for the AAA Texas 500 NASCAR Playoff weekend (Oct. 27 until Nov. 5.) The store will operate 24 hours a day during race weeks beginning at 8 a.m. on the Saturday before the race and ending the following Monday at 4 p.m.
The 5,000-sq-ft. store will be located on the Lone Star Circle inner ring road outside of the infield's North Tunnel exit. Tram service will be offered to and from the store and will give customers access to all other tram stops located throughout the Texas Motor Speedway's property.
"7-Eleven customers are in a hurry and on the go. What better place to locate a store than at a major auto race track with fast cars and enthusiastic fans," said Charles Bantos, 7-Eleven director of corporate development. "Opening a new store at Texas Motor Speedway allows us to meet them where they are and offer them the convenience they know and love during race weekends."
The new 7-Eleven location will be available to fans during the speedway's major race weeks throughout the year, including the O'Reilly Auto Parts 500 NASCAR tripleheader in March, DXC Technology 600 INDYCAR/NASCAR doubleheader in June and the AAA Texas 500 NASCAR Playoff doubleheader and Texas Sprint Car Nationals in November 2019.
"We are proud to become the first-ever professional sports venue to have a permanent, full-service 7-Eleven convenience store on our property that will have the ability to provide multiple benefits to our fans throughout our major race weeks," Texas Motor Speedway president Eddie Gossage said. "The store will be an outstanding source for our thousands of race-week campers that may be in need of any items, many of which will be specifically stocked to help fit their needs. It also will provide all of our fans and race teams with the opportunity to enjoy some of the iconic 7-Eleven products such as the Slurpee and Big Gulp or find a variety of items in which they will never have to leave the property."