Rite Aid expands SNAP/EBT access
Rite Aid is expanding access for SNAP/EBT users through a new partnership with a leading delivery platform.
The drug chain has teamed up with Instacart to accept benefits at over 1,400 Rite Aid and Bartell Drugs locations nationwide. Users can select eligible items on the Instacart digital storefront, pay using SNAP/EBT benefits, and have their items delivered the same day.
“Our stores are a trusted retail destination for a wide selection of health and wellness products that meet our shoppers’ needs and fit within their budgets,” said Jeanniey Walden, senior VP and chief marketing officer at Rite Aid. “By offering this new payment option through Instacart, we are continuing our efforts to provide a flexible and convenient shopping experience for all customers. Broadening access to pantry staples and groceries connects our customers to the critical items they need, helping more families achieve whole health.”
Rite Aid’s SNAP/EBT expansion comes on the heels of its competitor Walgreens expanding benefit acceptance with help from DoorDash. The move also follows Instacart’s acceptance of the federal SUN Bucks program, which expands SNAP access while school is out for summer.
“Instacart is committed to offering SNAP beneficiaries the best selection and choice through our marketplace. Today, we reach 96% of SNAP households in all 50 states and Washington D.C., providing online SNAP acceptance and access to essential items, with affordable and convenient delivery,” said Sarah Mastrorocco, VP and general manager of health at Instacart. “As we expand with trusted retailers like Rite Aid, we’re enhancing our online selection to ensure everyday essentials are easily accessible to everyone in our communities.”
Instacart partners with more than 1,500 national, regional and local retail banners to facilitate online shopping, delivery and pickup services from more than 85,000 stores across North America on the Instacart Marketplace.