West Elm goes for three in Nevada

Between a partnership with Sonos and its expansion into the boutique hotel business, it’s been a busy couple of weeks for West Elm. And with it all, the home furnishings retailer continues to grow its core business.



West Elm will open its third store in Nevada, in Downtown Summerline, on Oct. 6. As part of the retailer’s Local program, eight Nevada-based makers and designers will sell their products with the store’s holiday assortment of modern furnishings and décor.



The 11,032-sq.-ft. store features Nevada-based artist Zac Bryson of Wildwood Supply Co.’s custom-designed cash wrap that uses salvaged wood geometrically arranged to evoke the area’s desert landscape.



West Elm, a division of Williams-Sonoma, operates 94 retail stores in the United States, Australia, Canada and the United Kingdom.