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Simon and Bailian Group to develop a Premium Outlet Center in China


Shanghai, China -- Indianapolis-based Simon Property Group, along with Chinese retail conglomerate Bailian Group, announced plans to jointly develop a branded Premium Outlet Center in Pudong, Shanghai, China.

Simon Property Group is the world's largest developer, owner and operator of outlet shopping centers, with interests in 70 Premium Outlet Centers located in the United States, Japan, South Korea, Malaysia, Mexico and Puerto Rico.

Its existing Premium Outlets portfolio comprises properties, including Woodbury Common Premium Outlets (New York City), Orlando Premium Outlets, Desert Hills Premium Outlets (Palm Springs, California), Las Vegas Premium Outlets, Gotemba Premium Outlets (Tokyo, Japan) and Yeoju Premium Outlets (Seoul, South Korea).

Bailian Group is the largest retail conglomerate in China, engaging various retail businesses such as department stores, shopping malls, and supermarkets. At present, there are about 6,000 stores operated by Bailian located in China.

The Shanghai project is owned by the Pudong City Government and adjacent to the Shanghai Disney Resort.

"We already welcome large numbers of Chinese visitors to our outlet centers around the world and we look forward to also serving these valued shoppers in China," said John Klein, president of Simon's Premium Outlets division.

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