The nation’s largest online retailer has big plans for brick-and-mortar expansion.
Amazon is planning to operate a 20-location pilot for its
grocery store concept by the end of 2018, in such locations as Seattle, Las Vegas, New York, Miami, and the Bay Area, reported
Business Insider.What’s more, the retailer believes the market has room for as many as 2,000 of its Amazon Fresh-branded stores over the next decade.
According to the report, Amazon will experiment with different versions of stores during the pilot program. Ten of the locations will be "click-and-collect" drive-up spots for Amazon customers to pick up their online orders. The other 10 will be more traditional stores, where shoppers can stroll the aisles with carts.
The
Business Insider report is based on internal Amazon documents, which refer to a proposed launch schedule of 200 stores a year, with the stores supported by a new generation of distribution centers.
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