Online retailer prepares for Mall of America debut

An online clothing brand best known for its signature shirts that are designed to be worn untucked is going to open at Mall of America, in Bloomington, Minnesota.



Untuckit will open a 1,300-sq.-ft. outpost at the giant mall this fall. It will be the company's first store in Minnesota, and carry shirts for both men and women.



Founded online in 2011, Untuckit crossed over to the physical space in fall 2015. To date, the brand has opened locations in New York, Chicago, Los Angeles, Austin, San Francisco, Dallas and King of Prussia, Pennsylvania. Upcoming locations include St. Louis, in late May, and Philadelphia.



Untuckit started out as a menswear retailer. But as it expanded, it added women's shirts and tops to its mix.



“Untuckit is yet another brand that has demonstrated success transitioning from strictly online business to having a brick and mortar presence,” said Liz McLay, senior VP of leasing at Mall of America. “This is a brand that has identified a need in the retail market, has gained a following, and will now have the chance to further engage with an expanded audience at MOA.”