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Juice Generation to open new Maiden Lane location


New York City --Juice Generation, a juice bar concept with 12 locations in Manhattan and Brooklyn, signed a lease for its first Financial District location at 101 Maiden Lane, located at the corner of Pearl Street at the base of the luxury residential complex 2 Gold Street.

Winick Realty Group president Steven E. Baker and Aaron S. Fishbein represented landlord TF Cornerstone Inc. in this lease transaction. Baker had previously leased space in the building to Tres Carnes and Fields Chicken, creating a restaurant destination on Maiden Lane that also includes Potbelly, Chipotle, Dig Inn, Starbucks, Just Salad, Hale & Hearty, Chop’t, Roti, Tous Crepes and Au Bon Pain.

“Maiden Lane is teeming with dining options, but there was still an unmet need for a health-oriented juice concept like Juice Generation,” said Baker.

“They will be a great complement to Soul Cycle, which is opening on the second floor of 101 Maiden Lane in November,” said Steve Gonzalez, director of retail leasing for TF Cornerstone.

Benjamin Birnbaum of Newmark Grubb Knight Frank represented Juice Generation, which will occupy 1,683 sq. ft. of ground floor retail space. Juice Generation is slated to open in early 2015.
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