H&M opens largest store to date, 63,000-sq.-ft. space in Manhattan’s Herald Square

New York -- Swedish fast-fashion giant Hennes & Maurtiz AB (H&M) on Wednesday unwrapped its largest store in the world, in New York City’s Herald Square. The 63,000-sq.- store, which is located across from Macy’s, has a custom illuminated store front that wraps around 33rd Street, 34th Street and 6th Avenue. It is the retailer’s 13th store in New York City.



The new H&M has a department store feel, and features four floors of fashions and accessories for the entire family, including maternity wear, kids’ clothing, footwear and beauty. It also has a large home section. There are 40 fitting rooms in all.



Unique store details include a custom-designed 35 ft. modern glass facade with LCD screen, mirror and terrazzo tile details, as well as an approximately 30 ft. high atrium on the second level.



"We are thrilled to be opening our world's largest store in Herald Square, a historic retail hub, that exemplifies our continued commitment to job creation and growth in New York City," said Daniel Kulle, president of H&M North America. "With the opening of such a monumental store, we are honored to have such an inspirational talent as John Legend at this event."