Edible Arrangements taps Buxton to maximize its growth potential

FORT WORTH, Texas — Edible Arrangements International has chosen Buxton to help the company meet its full growth potential with regards to its core business and the national expansion of its Edible to Go line of fresh fruit smoothies and treats.



“Edible to Go is a game changer for us, offering tremendous runway well beyond our current network of 1,200 stores and industry leading e-commerce platform,” said Rob Price, president of Edible Arrangements. “Buxton's tools and insights will help our franchisees serve new territories and increase visit frequency by making our guests' cravings easier to indulge.”



As a Buxton client, Edible Arrangements will receive a customized real estate model delivered through Buxton's web-based Scout platform. Utilizing the platform, Edible Arrangements will be able to analyze potential sites in the U.S. and evaluate market expansion scenarios.