Cold Stone Creamery to Open Test Stores in Target
Scottsdale, Ariz., Cold Stone Creamery inked a deal with Target Corp. to open four test stores inside the retailer this fall in locations yet to be determined, The Arizona Republic reported. The deal is a part of an effort for the ice cream chain to venture into new stores to boost sales. Cold Stone Creamery plans to open 25 non-traditional sites this year, including inside Phoenix Sky Harbor International Airport, HersheyPark in Hershey, Pa., and other potential targets like resorts, universities and military bases, the publication reported.