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Bayer takes over management of prime Atlanta area property

Birmingham, Ala.-based Bayer Properties has been tapped to handle leasing, property management, and marketing for The Forum on Peachtree Parkway in Peachtree Corners, Ga.

Incorporated only in 2011, Peachtree Corners is the largest town in Gwinnett County with 43,000 residents. It was a planned community envisioned by businessman Paul Duke in the 1960s and initiated by Jim Cowart with the erection of Peachtree Station in 1979. It is now a thriving Atlanta suburb with an average age of 36 and an average household income of about $95,000.

The Forum is a European-style, open-air center with office space and a list of premium retailers including Pottery Barn, Barnes & Noble, and Trader Joe’s. Next year, it will connect with a Peachtree Corners mixed-use project called Town Center via a pedestrian bridge.

“The Forum is positioned to become a leading mixed-use destination in the area,” said Bayer’s senior VP of leasing Paul Neuroth.
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