Aeropostale debuts new retail format

New York City Aeropostale has unveiled its newest format, a children’s wear concept called "P.S. from Aeropostale" in the Palisades Mall in West Nyack, N.Y. The brand offers trend-right, value-priced merchandise for girls and boys ages 7 to 12.

The company plans to open approximately nine additional P.S. stores, primarily in the New York metropolitan area, during fiscal 2009, as well as an e-commerce site at http://www.ps4u.com .