Walmart launches prepaid card reload program

Bentonville, Ark. -- Wal-Mart Stores said Tuesday that it is launching a new service called Rapid Reload, which allows customers to load money onto prepaid cards.



The service is affiliated with Green Dot Network, InComm's Vanilla Reload Network and First Data's Money Network.



For a fee of $3.74, the program allows customers, effective immediately, to add money to their card at a store register.



"Many of our customers continue to seek alternatives that improve both the convenience and cost of every day financial services," said Daniel Eckert, VP of financial services for Walmart U.S. "Through our partnerships with Green Dot, InComm, and First Data, we are ensuring that the majority of prepaid cards available in the U.S. can be reloaded at Walmart.”