Sam’s Club enters same-day delivery arena

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Sam’s Club enters same-day delivery arena

By Marianne Wilson - 02/27/2018
Instacart has added another big retailer to its growing portfolio.

Sam’s Club, a division of Walmart, is teaming up with Instacart to offer same-day home delivery of groceries and household essentials. It is the first time that Walmart has teamed up with Instacart, which charges customers an annual membership fee.

The warehouse club retailer is launching the service in the Austin, Dallas-Fort Worth, and St. Louis markets. Customers can fill their virtual carts with groceries — ranging from produce and meat to frozen foods and everyday essentials including small appliances — and have them delivered by Instacart in as little as an hour. Sam’s Club hopes to expand the service to additional markets throughout 2018 and beyond.

Instacart customers have the option to shop Sam's Clubs without a membership, giving them access to Sam’s Club’s savings and bulk shopping options, paired with the convenience of same-day delivery. Sam's Club members will simply save their membership number in the loyalty card section to receive membership rewards and lower, member-only pricing on items.

“Instacart is a trusted partner by so many customers, we are thrilled to be launching this service with them,” said Sachin Padwal, Sam’s Club’s VP of omnichannel and in-club product.

Instacart has been steadily expanding its partnerships since Amazon purchased Whole Foods Market last year. Its partners include Costco, CVH Health and such traditional supermarket retailers as Kroger, Albertsons and Publix among others.