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Report: Wal-Mart puts U.S. marketing under merchandising group


Bentonville, Ark. -- Wal-Mart Stores Inc. said Friday it has reorganized reporting relationships, putting its U.S. marketing team under the leadership of the chief merchandising officer. Marketing currently operates as a separate group and the move, said Wal-Mart, is designed to improve shopper communication.

The new plan will have U.S. chief marketing officer Stephen Quinn reporting to U.S. chief merchandising officer Duncan Mac Naughton. Before the change, Quinn reported to Bill Simon, Wal-Mart U.S. president and CEO.

The announcement came in a memo sent to U.S. employees on Friday that was obtained by Reuters.

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