Rachel Comey complies with EMV, Apple Pay

New York – Omnichannel specialty fashion retailer Rachel Comey is now accepting payment via EMV-compliant, chip-based payment cards, as well as Apple Pay, in its New York store. Rachel Comey is using EMV- and Apple Pay-enabled, cloud-based mobile POS devices from Highline Software.



Highline’s solution connects an iPod or iPhone to a Verifone’s e-Series of mPOS payment terminal devices. As a result of Verifone’s terminals, Highline’s solution accepts both Apple Pay and EMV out of the box and stores all data securely in the cloud so inventory, CRM, and advanced analytics are available from anywhere and in real time.



“What was wonderful was how easy and cost effective this solution was to deploy in our store in New York City,” said founder Rachel Comey. “Not only did it just take a few minutes to upgrade, it is instinctive to use, integrates our inventory and all data is securely stored in the cloud. Because it is mobile our sales assistants are no longer chained to a cash register. It creates a whole new dynamic for our customers and opens up a range of new design options in the store.”